Airia Legal Case Study
Airia Legal
As the legal arm of the broader Airia ecosystem, Airia Legal needed a digital presence that communicated trust, innovation, and clarity. We designed a streamlined web experience that showcases their AI-powered solutions while maintaining the sophistication and professionalism that in-house counsel and legal teams expect.
Voice Before Visuals
We began with a deep dive into the competitive landscape, identifying key opportunities to differentiate Airia within the legal tech space. From there, we developed a clear messaging strategy to guide the brand’s tone, voice, and positioning. Doing this foundational work upfront allowed us to take a holistic approach—ensuring every design decision was grounded in strategy and aligned with the larger brand vision.
designed for every device
The Airia Legal site is built to be fully responsive, delivering a seamless experience across desktop, tablet, and mobile. Its modular design system ensures visual consistency while allowing the Airia team to build and customize pages quickly and efficiently—supporting scalable growth without sacrificing design integrity.
Modular, Flexible Pricing Matrix
The pricing matrix was designed with modular components, making it easy for the Airia team to update, rearrange, or customize offerings as needed. Whether adding new features or adjusting plans, the layout stays clear, consistent, and scalable.
ROBUST PRODUCT VISUAL LIBRARY
To help users quickly understand Airia’s powerful legal solutions, we developed a suite of custom product visuals. Each image was designed to clearly showcase functionality, user interface, and key workflows—balancing clarity with the elevated, modern tone of the brand.
cohesive digital ad suite
We developed a consistent visual system for Airia Legal’s digital advertising—ensuring brand recognition across every platform. From headline styling to image treatments, each ad feels distinctly Airia. A full suite of ad sizes was created to meet the specs of various publications and placements, making it easy to launch campaigns with impact.
BOOTH & BANNER DESIGNS
We designed a bold, cohesive set of booth and banner graphics to help Airia Legal make a memorable impression at key industry events. From layout to messaging, every detail was crafted to reflect their innovative edge and enterprise-ready professionalism.
